Outdoor Active-Rx Active Protection Shampoo

Formulated to help prevent UV induced hair damage, this shampoo gently cleans and conditions hair, while forming a UV protecting shield on hair. Formulation #: 12803-222A

Benecel™ E10M is a high-purity, water-soluble, non-ionic, cellulose ether. It functions as a thickener, lather enhancer, lather stabilizer, water-binder, film-former, and co-suspending and co-emulsifying agent.