Ashland™ Personal Care Formulations

Oral Care (13)

Ashland™ has an extensive library of formulations to assist you in developing any personal care product.

Balance Toothpaste

A soothing and refreshing mint toothpaste with bursts of green-tea flavor. The visible, green capsules break during brushing releasing green tea flavor to unite the traditional fresh-feeling of mint with green tea flavor. Together, they can contribute to a sense of well-being. This toothpaste features Blanose™ 7MF8SF carboxymethylcellulose (Cellulose gum) and Captivates™ HC 6325 encapsulate. Formulation #: M300-3010F

Color Changing Toothpaste

Energize the tooth brushing experience with this anti-cavity toothpaste. The white paste contains blue specks that gradually release blue color during brushing. After brushing, when you spit, it will appear as a blue foam. Formulation #: OC100-003

Conscious Clean + Fresh Toothpaste

Take care of your smile with this COSMOS-compliant toothpaste.

Enamel Care Raspberry Mouth Rinse

Keep teeth strong with this mild-mint sodium fluoride rinse that fights cavities, restores minerals to teeth and strengthens enamel.

Gum-Health Toothpaste

An anti-bacterial toothpaste that kills germs all day thanks to the addition of triclosan and Gantrez™ polymer. This paste will keep actives, like triclosan, in the mouth for long-lasting activity. Formulation #: OC100-001

Multi-Health SF + White Toothpaste

This anhydrous toothpaste overcomes the challenges of formulating stannous fluoride toothpastes. The toothpaste has good structure and stability and provides a pleasant brushing experience. Formulation #: 12793-95

Multi-Health SF Toothpaste

Formulating toothpaste with stannous fluoride is challenging and the formulation ingredients are important to deliver a stable and esthetically pleasing toothpaste. This anhydrous toothpaste meets the challenge providing good structure, stability and a pleasant brushing experience. Formulation #: 12793-92

Multi-Health Toothpaste

A multi-purpose toothpaste that keeps teeth and gums healthy. This toothpaste contains stannous fluoride, which is proven to fight cavities, freshen breath, reduce enamel acid erosion and prevent gingivitis. The novel thickening system provides a shiny toothpaste ribbon on the toothbrush with excellent stand-up and low stringiness. During brushing, a thickener system provides high foam perception in the mouth. Formulation #: OC 100-002

Refresh Toothpaste

This toothpaste combines the refreshing flavor of mint with citrusy flavor capsules. The brushing experience will leave you feeling revitalized and confident your breath is fresh. This toothpaste features Blanose™ 7MF8SF carboxymethylcellulose (Cellulose gum) and Captivates™ HC 5773 encapsulate. Formulation #: M300-3010E

Reveal Blue Toothpaste

This toothpaste goes from a white paste to blue foam during brushing. The novel color changing toothpaste helps encourage brushing for a healthier teeth and gums. When pressure is applied during brushing, the visible blue beads gradually release a blue pigment. Brushing is a fun and exciting experience. Formulation #: M300-3043F

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