Ashland Ingredients For Color Treated Hair Products

Pre-, Peri-, & Post-Color Treatment

Ashland has a large selection of specialty ingredients for formulating hair care products to be used before, during, and after color treatment. Here you will find those ingredients as well as sample formulations to help guide you in your product development process.

Sample Formulations

Key Ingredients

Key Ingredient	INCI Name	Features & Benefits	Formulating Tips
FiberHance™ BM Solution	Hydroxypropylgluconamide (and) Hydroxypropylammonium Gluconate	Strengthens internal hair structure up to 3X that of untreated hair Creates additional hydrogen and ionic bonds within the hair keratin structure 🌳 Natural origin, zero-waste green manufacturing process	Can be used in hair dyes and bleaches at 1-2% as is; add immediately after mixing the oxidative dye with the developer
ChromoHance™ 113	Polyquaternium-113	Delivers long-lasting color retention and durable conditioning Shields oxidative color-treated hair from surfactant stripping Restores a hydrophobic shield to help keep color vibrant	Can be put into a mild, amphoteric rich shampoo at 5% to clean more dye from the surface or from the scalp / hairline while introducing color protection
N-DurHance™ A-1000	Polyacrylamidopropyltrimonium Chloride	Highly substantive to hair providing long-lasting conditioning through multiple washes High conditioning performance without silicones Compatible with a wide range of cationic and nonionic surfactants and some anionic surfactants	Can be used in post-dye rinse-off conditioners at up to 5% Can be use in leave-on conditioners up to 1.5%
N-Hance™ 3215	Guar Hydroxypropyltrimonium Chloride	Provides the dual benefits of conditioning and viscosity build Provides good conditioner in formulas for textured and damaged hair 🌳 Nature-derived	Can be added to shampoo for post-color wash Can be added to rinse-off conditioner for post-color wash to give slip during application and rinsing
ClearHance™ C	Cassia Hydroxypropyltrimonium Chloride	Superior clarity for clear shampoos Outstanding conditioning 🌳 Nature-derived	Can be added to shampoo for post-color wash Can be added to rinse-off conditioner for post-color wash to give slip during application and rinsing
Ceraphyl™ 31	Lauryl Lactate (and) Myristyl Lactate (and) Cetyl Lactate	Provides viscosity building & lather creaminess Reduces tackiness and greasiness of other components Improves product slip	Can be added to post-color shampoo at 0.25-0.75% Can be used to replace 2% Cocamide DEA or MEA
Ceraphyl™ 41	C12-15 Alkyl Lactate	Provides viscosity building & lather creaminess Reduces tackiness and greasiness of other components Improves product slip	Can be added to post-color shampoo at 0.25-0.75% Can be used to replace 2% Cocamide DEA or MEA
Benecel™ E10M	Hydroxypropyl Methylcellulose	Functions as a thickener, lather enhancer, lather stabilizer, water-binder, film-former, as well as a co-suspending and co-emulsifying agent 🌳 Nature-derived	Great additive for shampoos and conditioners for chemically damaged hair Can be added at 0.25-0.5%
Natrosol™ 250 HR CS Natrosol™ 250 HHR CS Natrosol™ 250 MR CS	Hydroxyethylcellulose	Allows for rich and thick dispensing Spreads easily on hair 🌳 Nature-derived	Can be used for slip and ease of spreading in non-oxidative hair dye base and conditioner Can be added at 0.5-1.0%
ProLipid™ 161	Behenyl Alcohol (and) Cetearyl Alcohol (and) Hydroxyethyl Cetearamidopropyldimonium Chloride	Provides superior conditioning Provides excellent wet and dry combability Enhances formulation texture stability 🌳 Nature-derived	Can create a great conditioning cationic emulsion to deliver semi-permanent dyes Can be added up to 10% for rinse-off applications; recommended to start at 6.7% Can be added up to 3% for leave-on applications
Optiphen™ Optiphen™ 200	Phenoxyethanol (and) Caprylyl Glycol	Preservative with broad-spectrum activity against bacteria, yeast and mold Effective over pH of 4 to 8	Can be added to any phase of production Can be added at 0.5-1.5%
Suttocide™ A	Sodium Hydroxymethylglycinate	Fast-acting preservative with broad-spectrum activity against bacteria, fungi, and yeast Long history of use for efficacy Effective over pH 3.5 to 12.0	Add before the addition of salt in shampoos Add after emulsification in emulsion systems Can be added at 0.5-1.0%
Procataline™ G2	Water (and) Glycerin (and) Pisum Sativum (Pea) Extract (and) Salvia Hispanica Seed Extract	Associated with hair detox, scalp purifying, and soothing properties Shelters hair, hair roots, and scap from air pollution 🌳 Nature-derived	Can be added to water phase of cold-process formulations Can be added on cool-down in hot-process emulsions Can be added at 1.0%
Dynagen™	Aqua (and) Glycerin (and) Hydrolyzed Yeast Protein	Consumer-perceivable benefit for stronger, thicker, healthier hair feel Increase in key protein markers which are associated with minimization of hair fall 🌳 Nature-derived	Can be added to water phase of cold-process formulations Can be added on cool-down in hot-process emulsions Can be added at 1.0%

See All Hair Care Ingredients from Ashland™

Complete the form on the right or Contact Us to get assistance with your formulation. You can also request a quote, or a sample of an ingredient or a prototype from the above formulations.

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Ashland Ingredients For Color Treated Hair Products

Pre-, Peri-, & Post-Color Treatment

Sample Formulations

Before Coloring

During Coloring

After Coloring

Key Ingredients

Hydroxypropylgluconamide (and) Hydroxypropylammonium Gluconate

Strengthens internal hair structure up to 3X that of untreated hair

Creates additional hydrogen and ionic bonds within the hair keratin structure

🌳 Natural origin, zero-waste green manufacturing process

Can be used in hair dyes and bleaches at 1-2% as is; add immediately after mixing the oxidative dye with the developer

Polyquaternium-113

Delivers long-lasting color retention and durable conditioning Shields oxidative color-treated hair from surfactant stripping Restores a hydrophobic shield to help keep color vibrant

Can be put into a mild, amphoteric rich shampoo at 5% to clean more dye from the surface or from the scalp / hairline while introducing color protection

Polyacrylamidopropyltrimonium Chloride

Highly substantive to hair providing long-lasting conditioning through multiple washes High conditioning performance without silicones Compatible with a wide range of cationic and nonionic surfactants and some anionic surfactants

Can be used in post-dye rinse-off conditioners at up to 5% Can be use in leave-on conditioners up to 1.5%

Guar Hydroxypropyltrimonium Chloride

Provides the dual benefits of conditioning and viscosity build Provides good conditioner in formulas for textured and damaged hair 🌳 Nature-derived

Can be added to shampoo for post-color wash Can be added to rinse-off conditioner for post-color wash to give slip during application and rinsing

Cassia Hydroxypropyltrimonium Chloride

Superior clarity for clear shampoos Outstanding conditioning 🌳 Nature-derived

Can be added to shampoo for post-color wash Can be added to rinse-off conditioner for post-color wash to give slip during application and rinsing

Lauryl Lactate (and) Myristyl Lactate (and) Cetyl Lactate

Provides viscosity building & lather creaminess Reduces tackiness and greasiness of other components Improves product slip

Can be added to post-color shampoo at 0.25-0.75% Can be used to replace 2% Cocamide DEA or MEA

C12-15 Alkyl Lactate

Provides viscosity building & lather creaminess Reduces tackiness and greasiness of other components Improves product slip

Can be added to post-color shampoo at 0.25-0.75% Can be used to replace 2% Cocamide DEA or MEA

Hydroxypropyl Methylcellulose

Functions as a thickener, lather enhancer, lather stabilizer, water-binder, film-former, as well as a co-suspending and co-emulsifying agent 🌳 Nature-derived

Great additive for shampoos and conditioners for chemically damaged hair Can be added at 0.25-0.5%

Hydroxyethylcellulose

Allows for rich and thick dispensing Spreads easily on hair 🌳 Nature-derived

Can be used for slip and ease of spreading in non-oxidative hair dye base and conditioner Can be added at 0.5-1.0%

Behenyl Alcohol (and) Cetearyl Alcohol (and) Hydroxyethyl Cetearamidopropyldimonium Chloride

Provides superior conditioning Provides excellent wet and dry combability Enhances formulation texture stability 🌳 Nature-derived

Can create a great conditioning cationic emulsion to deliver semi-permanent dyes Can be added up to 10% for rinse-off applications; recommended to start at 6.7% Can be added up to 3% for leave-on applications

Phenoxyethanol (and) Caprylyl Glycol

Preservative with broad-spectrum activity against bacteria, yeast and mold Effective over pH of 4 to 8

Can be added to any phase of production Can be added at 0.5-1.5%

Sodium Hydroxymethylglycinate

Fast-acting preservative with broad-spectrum activity against bacteria, fungi, and yeast Long history of use for efficacy Effective over pH 3.5 to 12.0

Add before the addition of salt in shampoos Add after emulsification in emulsion systems Can be added at 0.5-1.0%

Water (and) Glycerin (and) Pisum Sativum (Pea) Extract (and) Salvia Hispanica Seed Extract

Associated with hair detox, scalp purifying, and soothing properties Shelters hair, hair roots, and scap from air pollution 🌳 Nature-derived

Can be added to water phase of cold-process formulations Can be added on cool-down in hot-process emulsions Can be added at 1.0%

Aqua (and) Glycerin (and) Hydrolyzed Yeast Protein

Consumer-perceivable benefit for stronger, thicker, healthier hair feel Increase in key protein markers which are associated with minimization of hair fall ​🌳 Nature-derived

Can be added to water phase of cold-process formulations Can be added on cool-down in hot-process emulsions Can be added at 1.0%

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Delivers long-lasting color retention and durable conditioning

Shields oxidative color-treated hair from surfactant stripping

Restores a hydrophobic shield to help keep color vibrant

Highly substantive to hair providing long-lasting conditioning through multiple washes

High conditioning performance without silicones

Compatible with a wide range of cationic and nonionic surfactants and some anionic surfactants

Can be used in post-dye rinse-off conditioners at up to 5%

Can be use in leave-on conditioners up to 1.5%

Provides the dual benefits of conditioning and viscosity build

Provides good conditioner in formulas for textured and damaged hair

🌳 Nature-derived

Can be added to shampoo for post-color wash

Can be added to rinse-off conditioner for post-color wash to give slip during application and rinsing

Superior clarity for clear shampoos

Outstanding conditioning

🌳 Nature-derived

Can be added to shampoo for post-color wash

Can be added to rinse-off conditioner for post-color wash to give slip during application and rinsing

Provides viscosity building & lather creaminess

Reduces tackiness and greasiness of other components

Improves product slip

Can be added to post-color shampoo at 0.25-0.75%

Can be used to replace 2% Cocamide DEA or MEA

Provides viscosity building & lather creaminess

Reduces tackiness and greasiness of other components

Improves product slip

Can be added to post-color shampoo at 0.25-0.75%

Can be used to replace 2% Cocamide DEA or MEA

Functions as a thickener, lather enhancer, lather stabilizer, water-binder, film-former, as well as a co-suspending and co-emulsifying agent

🌳 Nature-derived

Great additive for shampoos and conditioners for chemically damaged hair

Can be added at 0.25-0.5%

Allows for rich and thick dispensing

Spreads easily on hair

🌳 Nature-derived

Can be used for slip and ease of spreading in non-oxidative hair dye base and conditioner

Can be added at 0.5-1.0%

Provides superior conditioning

Provides excellent wet and dry combability

Enhances formulation texture stability

🌳 Nature-derived

Can create a great conditioning cationic emulsion to deliver semi-permanent dyes

Can be added up to 10% for rinse-off applications; recommended to start at 6.7%

Can be added up to 3% for leave-on applications

Preservative with broad-spectrum activity against bacteria, yeast and mold

Effective over pH of 4 to 8

Can be added to any phase of production

Can be added at 0.5-1.5%

Fast-acting preservative with broad-spectrum activity against bacteria, fungi, and yeast

Long history of use for efficacy

Effective over pH 3.5 to 12.0

Add before the addition of salt in shampoos

Add after emulsification in emulsion systems

Can be added at 0.5-1.0%

Associated with hair detox, scalp purifying, and soothing properties

Shelters hair, hair roots, and scap from air pollution

🌳 Nature-derived

Can be added to water phase of cold-process formulations

Can be added on cool-down in hot-process emulsions

Can be added at 1.0%

Consumer-perceivable benefit for stronger, thicker, healthier hair feel

Increase in key protein markers which are associated with minimization of hair fall

🌳 Nature-derived

Can be added to water phase of cold-process formulations

Can be added on cool-down in hot-process emulsions

Can be added at 1.0%