Benecel™ Cellulose Ethers
Shampoo; liquid bubble bath concentrate; liquid soap and body wash; hair styling products; skin care lotions and creams
Benecel™ hydroxypropyl methylcellulose (HPMC) products are high purity, water soluble, non-ionic cellulose ethers designed for use in a broad range of personal care applications such as shampoos, body washes, shower gels, and shaving creams. Benecel HPMC products function as thickeners, lather enhancers, lather stabilizers, water-binders, and film formers, as well as co-suspending and co-emulsifying agents. Benecel™ HPMC is produced from cellulose - an abundant and renewable raw material source.
Article: Benecel for Rinse-Off Technology
More Ashland Cellulose Ethers
Can't find the right product?
Talk to An Expert
Ashland Cellulose Ethers Articles
Ashland Benecel Benefits
Benecel polymer products help to reduce the irritation potential of surfactant systems used for hair and skin formulations. A material or formulation with a zeta potential of zero should be non-irritating to the skin. The goal is to move the base surfactant system as close to zero as possible to reduce the irritation potential.