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May 6, 2009

Ajinomoto, Leading Global Manufacturer of Aspartame, Partners with ChemPoint.com

BELLEVUE, Washington, May 6, 2009 – Ajinomoto Food Ingredients, LLC has chosen ChemPoint.com, the leading e-distributor of specialty and fine chemicals, as their exclusive North American channel partner for aspartame.  ChemPoint will provide marketing, sales, order fulfillment, and customer service to targeted customers in the food industry.
 
“It is clearly visible that ChemPoint’s knowledge and expertise in the high-intensity sweetener market is second to none,” said Keiji Kaneko, Director of Sweetener Sales and Operations for the U.S. “Their focused marketing and sales approach will allow Ajinomoto to better service our valued customers while providing technical solutions to create a taste profile that meets the specific needs of the product.”
 
Ajinomoto aspartame is an intense sweetening ingredient with exceptional sensory, nutritional and safety characteristics.  A low calorie sweetener, aspartame can help consumers control calories.  Compared to sugar, aspartame provides food and drink manufacturers with substantial cost savings. 
 
“The addition of Ajinomoto’s premium aspartame enhances ChemPoint’s portfolio of leading high-intensity sweetener brands,” said Joe Stanaway, Consumer Business Director.  “This partnership allows ChemPoint to better meet the needs of our customers as they seek optimal solutions in today’s dynamic marketplace.”
 
Effective today, ChemPoint will begin contacting customers, who can also receive immediate technical support and request samples by calling 800-485-9569 or by e-mailing [email protected]. To purchase, customers can contact ChemPoint via telephone at 800-485-9569, fax at 425-378-8675, e-mail at [email protected] or online at www.chempoint.com.  
 
About Ajinomoto 
 
Ajinomoto is the leading manufacturer of Aspartame - intense sweetening ingredient which has exceptional sensory, nutritional and safety characteristics and which can provide food and drink manufacturers with substantial cost savings compared with sugar. Aspartame is low calorie and helps people to control their caloric intake. Ajinomoto products help make food taste better, keep people healthy and energetic, contribute to raising healthy farm animals and add moisture and smoothness to cosmetics products. Ajinomoto’s philosophy is to contribute significant advances in food and health on a global basis and ultimately to create a better life for all. The Japanese food and amino acid giant is celebrating its 100th anniversary this year.
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